Our Story

Every bride deserves to feel like the most authentic version of herself on her wedding
day. But for many of us, the journey to finding & the dress feels less like a fairy tale and more like a series of compromises.

Hi, I’m Janey Hu

The founder of The One.

My journey into bridal tech started with my own search for ‘the one’. What began with excitement eventually turned into frustration. I visited so many different boutiques before finding a beautiful dress I loved—but even after spending five figures, I realized I was still compromising.
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The lace from one dress, the silhouette of another, the neckline of a third; the perfect dress existed only in my mind. I realized that even with a premium budget, brides were forced to choose from what was available on a rack, rather than what lived in their
imagination.  

I thought: Why should a bride ever have to settle?

Where technology meets tradition

The One was born in San Francisco to bridge the gap between visionary technology and master craftsmanship. We believe that every bride is unique, and her dress should be a singular reflection of that individuality.

We’ve built a platform that offers:

AI-Powered Personalization

Use our intuitive AI tools to bring your dream dress to life. Whether you have a specific vision or need creative guidance to find your style, our AI helps you explore textures, cuts, and unique details in real-time.

Expert Support

Our world-class designers are here to support you at every step—from interpreting your vision to refining technical details—ensuring the design translates into a wearable masterpiece.

A Truly Bespoke Experience

We don’t just “alter” dresses. We create one-of-a-kind, handmade gowns tailored to your exact measurements and spirit.

Our mission

At The One, we aren’t just selling dresses; we are giving brides the agency to create a piece of art. Whether you are walking down an aisle in New York or celebrating in a
ballroom in Singapore, we are here to ensure that your dress is the only one of its kind
in the entire world—just like you.